THE BIRDS BROUGHT SEXY BACK TO USA, CREATING A TROPICALLY INFUSED PROMO PACKAGE FOR THE NETWORK’S WEDNESDAY NIGHT PROGRAMMING BLOCK OF DATING SHOWS, ‘TEMPTATION ISLAND’ AND ‘THE BIG D’.
BOTH SERIES ARE SHOT IN EXOTIC LOCALES [‘TEMPTATION ISLAND’ IN MAUI, ‘THE BIG D’ IN COSTA RICA], WHICH PROVIDED THE PERFECT AESTHETIC TIE-IN FOR OUR BEAUTIFUL, HYPER-REAL ENVIRONMENTS. K2B CREATED A LIBRARY OF BACKGROUND PLATES ARRANGED PURPOSEFULLY TO HELP COMMUNICATE THE GORGEOUS BEACH LOCATIONS, AS WELL AS THE VOYEURISTIC NATURE OF THE TWO SHOWS. EACH PLATE features camera movement THAT VERY SUBTLY TRAVELS THROUGH FOREGROUND ELEMENTS, CREATING A CONSTANT SENSE OF CURIOSITY AND MOTION, with OUR AUDIENCE ALWAYS HOPING TO CATCH A GLIMPSE OF SOMETHING NAUGHTY AND SALACIOUS.
THE PALETTE CONJURES THE ANTICIPATION AND EXCITEMENT OF AN EVENING FILLED WITH INHIBITIONS THROWN TO THE WIND. ‘TEMPTATION ISLAND’ SHOWCASES THE REDS AND ORANGES OF SUNSET, WHILE ‘THE BIG D’ UTILIZES THE PURPLES AND BLUES OF A NIGHT THAT MAY GO TILL THE MORN.
OUR LAST, ‘CHEF’S KISS' DESIGN SIGNATURE FEATURES A HINT OF NEON WITHIN EVERY TEXT LAYOUT IN THE PACKAGE, ACKNOWLEDGING THE ELECTRICITY ABOUT TO BE UNLEASHED IN EACH EPISODE OF SCANDALOUS BEHAVIOR.
